Volkswagen indeed likes to use popular music to promote their vehicles. This is a new favorite of mine, for the new Golf. Song is Mint Royale's remix of Singin' In The Rain
The band's official video for the track is pretty awesome as well- who doesn't like break-dancing garbage?
Song gets a 4/5 -damn good remix/reversioning of a classic), effictiveness is a 2/5 -Golf is an econmony car, you buy it for that reason, not for the 'cool factor- if you want cool, you get one of these:
2006 VW EOS
Volkswagen's use of commercial music has grown prolific enough that the company has actually released 2 compilation albums of music used to promote their vehicles (for clarification, I drive a VW, and love it).
Nick Drake - Pink Moon
Hooverphonic - Renaissance Affair
Charles Mingus - II BS
Styx - Mr. Roboto
Master Cylinder - Jung At Heart
Ben Neill - Turbonium X
Pitchshifter - Subject To Status ad
Fluke - Absurd
Spiritualized - Ladies And Gentlemen, We Are Floating In Space
Trio - Da Da Da video ad
Velocity Girl - Sorry Again
Psychic TV - Roman P
VW Street Mix - Volume 2 (partial listing)
Moonpools & Caterpillars - Heat
Papas Fritas - Way You Walk video
Imperial Teen - Ivanka
Archer Prewitt - Good Man
Bent - Invisible Pedestrian
1 comment:
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