So, there is this Old Navy ad with lots of hopping and stop-time camera work. I saw it the other day and said, “Damn, that sounds like FannyPack.” Who remind me of Northern State, who remind me of the Beastie Boys. After some searching, I found the track, it is below. The spot is called Bounce. Try this link for viewing.
FannyPack ~ Fash’On
With any luck, The Commercial Music Blog team will be able to get some of these ads posted for your viewing pleasure. But I wanted to get the ball rolling with some tunes.
One of the ideas here is to see how effective the ads are. Seeing that it wasn’t until I looked up the commercial at Old Navy, that I realized it was for denim. Fun ad but not effective.
Music = 4/5 stars
Effectiveness = 1/5
Overall = π/5
Buy a FannyPack or Shop Old Navy
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2 comments:
You're dead on re., effectiveness. That commercial caught my eye and actually made me stop what I was doing to watch it but I thought it was going to be for snack food at first.
However, I am now thinking that I need to go to Old Navy. So maybe another effectiveness point for getting me in the store?
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